One of the most valuable skills any U.S. employee can possess is fluency in Spanish. Spanish language skills are especially desirable in Michigan markets, where Hispanic and Latino populations have grown steadily over the past three decades. The Hispanic community in Michigan now exceeds 400,000, which is more than 5 percent of the state’s total population. That number is only expected to grow, with projections estimating that the Hispanic population in the state will more than double in size over the next 25 years.
The tremendous growth in the Hispanic population in Michigan will affect the Metro Detroit region, including Troy, particularly strongly. Businesses in Troy, Michigan are ideally positioned to capitalize on the significant purchasing power that now firmly belongs to Spanish-speakers in the state. According to recent economic surveys, Hispanics in Michigan contribute over $15 billion annually to the state’s economy… yet the potential for Troy businesses to reach that share of the market is still largely untapped.
Why? The major reason is this: Troy businesses often miss out on critical opportunities to reach and engage with Hispanic customers because their employees lack the necessary Spanish language skills and cultural understanding to do so effectively. Learning Spanish in Troy, Michigan is an unmistakable asset to job seekers, and at the corporate level, the value of Spanish language skills is even further amplified. Companies that provide Spanish language classes for their employees in Troy, Michigan will reap the benefits of increased cultural and linguistic awareness in business dealings with Hispanic clients, customers, and community members alike.
CORE Languages has provided Spanish language classes for businesses in Michigan and across the country for over a decade, and has proven strategies to help your company take advantage of the growing business opportunities for Spanish speakers in Troy. CORE is offering Spanish group classes for Troy area businesses, at the beginner, intermediate, and advanced proficiency levels. In addition to top-rated class instruction, CORE provides regular skill assessments and monitors all corporate classes for both attendance and progress to ensure your company’s desired results. When you work with CORE, you can always expect:
- Professional, certified language instructors
- Customized curricula and course pacing based on your group’s needs
- Class attendance monitoring
- Regular assessments and progress reporting
- Proven cultural training modules to supplement language learning
No linguistic and cultural group in Michigan is poised to grow as quickly and powerfully over the next several decades as the Hispanic population. Businesses in Troy, Michigan can benefit tremendously from this growth, and CORE Languages looks forward to working with you to achieve your business objectives through full-service corporate Spanish language classes.